Mother tongue needed to level playing fields?

A number of years ago I worked for an organisation in which the inconsiderate use of Afrikaans in staff meetings was routine and made it hard for non-speakers of this language to comprehend and participate meaningfully in such meetings. People, especially black Africans, complained ad nauseam about this practice but no one ever took them seriously. In fact, those who dared raise their voices were systematically treated as spoilt brats with chips on their shoulders who thought that the new South Africa was about them alone. As a result, they were almost systematically marked for some kind of retribution later on when they least suspected it, especially when salary adjustments and performance were discussed. Read more >>

Managing Nuclear Brand Communications

Controversial Brand Communications
Nuclear Energy and its often negative brand associations

The March 2011 earthquake that occurred off the Pacific coast of Tohoku, Japan, resulted in a Tsunami of historic proportions that gave global anti-nuclear lobbies a fresh, post-Chernobyl, excuse to strengthen their anti-nuclear rhetoric. Prior to this earthquake, the nuclear accident that occurred in Chernobyl on 26 April 1986 had been the main weapon of choice against proponents of nuclear power. Read more >>